Privacy Policy

Privacy Policy

Last updated: November 2025

1. WHO WE ARE

This privacy notice describes how BRULAMOR BV (“we”, “us”, or “our”) collects, uses, stores, and protects your personal data when you visit our website https://vanhaerentsartcollection.com or interact with us in other ways such as event registration, ticketing, or communication.

BRULAMOR BV is a private limited company established under Belgian law, with registered offices at Rue Anneessens 29, 1000 Brussels, Belgium, registered under company number BE 0435.336.691.

You can contact us at:
info@vanhaerentsartcollection.com
+32 (0)2 511 50 77

2. SCOPE OF THIS POLICY

This Privacy Policy applies to all personal data that we collect and process about:

  • Visitors to our website;
  • Individuals who contact us by email, phone, or through forms;
  • Participants in events or guided tours;
  • Clients purchasing tickets or publications.

By using our Services, you acknowledge that you have read and understood this Privacy Policy.

3. WHAT PERSONAL DATA WE COLLECT

We may collect the following categories of personal data depending on your interaction with us:

Information you provide directly:

  • Name and surname
  • Email address
  • Telephone number
  • Postal or billing address
  • Payment details (processed securely by third-party payment providers such as Shopify or PayPal)
  • Communication preferences and correspondence

Information collected automatically:
When you visit our Website, certain data are collected automatically via cookies or similar technologies, including:

  • IP address and browser type
  • Operating system and device type
  • Referring URLs and pages visited
  • Date, time, and duration of your visit

Please refer to our Cookie Policy for more details on how we use cookies.

4. PURPOSES OF PROCESSING AND LEGAL BASES

We only process your personal data when permitted under the General Data Protection Regulation (GDPR) and Belgian law.
The processing of your data is based on one or more of the following legal bases:

Purpose

Legal Basis

To provide and manage our services (e.g. event registration, ticketing, or inquiries)

Contract performance (Art. 6(1)(b) GDPR)

To send you updates, newsletters, or promotional materials

Consent (Art. 6(1)(a) GDPR)

To comply with accounting, tax, or legal obligations

Legal obligation (Art. 6(1)(c) GDPR)

To improve our website and services through analytics

Legitimate interest (Art. 6(1)(f) GDPR)

To protect our network and prevent fraud

Legitimate interest / legal obligation

We will not use your data for purposes incompatible with those above.

5. HOW WE SHARE YOUR DATA

Your personal data are never sold.
They may be shared only when necessary with:

  • Service providers assisting us with hosting, payment processing, or communication (e.g. Shopify, PayPal, or email providers);
  • Public authorities when required by law or court order;
  • Event partners or guides where necessary for the performance of the requested service.

All our processors act under strict contractual obligations compliant with the GDPR.

6. INTERNATIONAL TRANSFERS

Your personal data are normally stored within the European Economic Area (EEA).
If data are transferred outside the EEA (for example, to a service provider), we ensure appropriate safeguards are in place, such as EU Standard Contractual Clauses or equivalent protection measures.

7. DATA RETENTION

We retain your personal data only for as long as necessary to fulfil the purposes for which they were collected, or as required by law.

  • Administrative or accounting data: up to 7 years (for legal compliance).
  • Marketing data: until you withdraw your consent.
  • Contact or inquiry data: up to 2 years after last communication.

After expiry of the retention period, your data will be securely deleted or anonymised.

8. SECURITY MEASURES

We take appropriate technical and organisational measures to protect your data from unauthorised access, loss, alteration, or disclosure.
These include encrypted communications (HTTPS), secure servers, limited access controls, and regular system monitoring.

Despite our best efforts, no online transmission can be guaranteed fully secure. You use the Website at your own risk.

9. YOUR RIGHTS UNDER GDPR

As a data subject, you have the following rights under EU law:

  • Right of access: Obtain confirmation of whether we process your data and receive a copy.
  • Right to rectification: Correct inaccurate or incomplete data.
  • Right to erasure: Request deletion of your data (“right to be forgotten”).
  • Right to restrict processing: Temporarily limit processing under certain conditions.
  • Right to data portability: Receive your data in a structured, machine-readable format.
  • Right to object: Object to processing based on legitimate interests or direct marketing.
  • Right to withdraw consent: When processing is based on consent, you may withdraw it at any time.

To exercise these rights, please contact us at info@vanhaerentsartcollection.com.
We will respond within one month of receipt of your request.

If you are not satisfied with our response, you have the right to lodge a complaint with the Belgian Data Protection Authority (GBA):
Rue de la Presse 35, 1000 Brussels – Belgium
 www.gegevensbeschermingsautoriteit.be

10. COOKIES AND ANALYTICS

We use cookies and similar technologies to ensure the proper functioning of our Website, analyse traffic, and improve user experience.
You can configure or refuse cookies at any time via your browser settings or our cookie banner.

For more information, please consult our Cookie Policy.

11. CHILDREN’S PRIVACY

Our Services are not directed to children under the age of 16.
We do not knowingly collect personal data from minors.
If we become aware that a minor has provided us with personal information without parental consent, we will delete it promptly.

12. CHANGES TO THIS POLICY

We may update this Privacy Policy from time to time to comply with new legal requirements or operational needs.
The latest version will always be published on our Website, with the “last updated” date at the top.

If significant changes occur, we will notify you through our Website or by email.

 

13. CONTACT US

For any questions, requests, or complaints about this Privacy Policy or our data practices, please contact:

BRULAMOR BV
Rue Anneessens 29
1000 Brussels, Belgium
info@vanhaerentsartcollection.com

+32 (0)2 511 50 77